All posts in Adams

Adams Golf Set to Relaunch Yes! Putters With 8 New Models

by Hilary Harrison on May 4, 2011 in Golf Equipment, Adams, Putters, Yes! with No comments

Earlier this year Adams Golf acquired Yes! Golf in a bankruptcy auction. They purchased it for $1.5 million with the hope to integrate the company seamlessly into their operations in Texas. Yes! Golf was best known for their patented putter technology designs, which included the C-Groove putters. Trying to break into the putter market for several years, Adams Golf saw this acquisition as the perfect opportunity to fix their lacking presence in the Adams Golf Set to Re-Launch Yes! Puttersputter market. With the inclusion of Yes! Golf putters Adams was able to make a significant leap into the putter market with a respected brand name and a vital technology platform. Founded in 1996 by famed European putting doctor Harold Swash. The brand become internationally known when Retief Goosen won his first US Open with their Tracy model putter. The brand name carries with it a knowledge and understanding of putter technology and design.

This Monday Adams Golf announced that Yes! Golf will be relaunched and include eight new models for the brand.

Adams wasted no time since they acquired the company in January and quickly turned it around to be ready for it’s re-launch into the retail market. One of the new models in this re-launched line is called the Christiana, crafted out of 304 stainless steel and completed with the iconic C-Groove design. The face-balanced club was based on of the popular Yes! Tracy putter. The C-Groove is design was created with precise angles that make a C shape, and where it received its name. These angles will grip the ball at impact, which allow it to start rolling quicker and truer towards the hole. The Christina putter is finished with a double-bend shaft and a sandblasted finish. Expect Yes! to release at least 8 new models for next year’s PGA Merchandise Show in January… Adams Golf is wasting no time establishing a foothold in the putter market.

Adams Golf Intros Idea Pro a12 Hybrids & Forged Iron sets

by Annie Latham on April 28, 2011 in Adams, Hybrids, Irons with No comments

Adams Golf just introduced their new Idea Pro a12 hybrids and forged iron sets. Engineered to meet the standards of better players, the premium hybrids deliver tour-preferred launch conditions, enhanced playability and a sleek black finish. The superior forged iron set (4-GW) produces exceptional feel and performance on every shot with precisely located centers of gravity and ultra thin faces born from a triple milling process.

Per their announcement, Idea hybrids are ranked as the most-played on the PGA, Champions and Nationwide Tours. Thousands of Idea hybrids have been put into play on tour since their introduction in 2003. The Pro a12 is already in the bags of several players, including Adams Golf staff members Tom Watson and Ryan Moore. An Idea Pro a12 hybrid was also in the bag of the winner of the 2011 Heritage tournament.

The Idea Pro a12 hybrids begin shipping to golf shops May 5 with a suggested retail price (SRP) of $299.99.

For the Idea Pro a12 Forged Irons (4-GW), their forged 8620 carbon steel head construction provides “outstanding control, performance and feedback for the lower-handicap golfer and appeals to better players with a thin top line and improved camber on the sole.” Each head is triple milled (on the face, grooves and cavity) for more exacting performance from club to club. A precisely located low center of gravity and progressive heel to toe weighting provides added stability in the long irons and more workability in the short irons and wedges. The progressive offset through the entire set offers better players superior control and workability of their ball flight.

The irons sets are available right-handed in regular, stiff and x-stiff flexes and begin shipping to golf shops May 5 with a SRP of $1,099.99 for graphite and $899.99 for steel.

Source: Adams Golf

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Adams Golf Unveils New ‘Easy-to-Hit’ V3 Hybrids

by Annie Latham on September 27, 2010 in News, Golf Equipment, Adams, Hybrids, Manufacturers with No comments

Earlier this month, Adams Golf unveiled its new Idea Tech V3 hybrids and hybrid irons that are supposed to establish a new standard in the “super game-improvement” category.   Intended for aspiring and recreational players looking to improve their games, the Idea Tech V3 set is offered in two configurations (forged or all-hybrid) in order to meet each customer’s preferences. The Idea Tech V3 hybrids may also be purchased individually.

In both configurations, the eight-piece Idea Tech V3 set consists of 4-, 5- and 6- progressively-sized hybrids and a 7-mid-hybrid.

  • The forged set features four oversized cavity-back forged irons in 8-iron through gap wedge.
  • The all-hybrid set features four hybrid scoring clubs in 8-iron through gap wedge.

The easy-to-hit hybrids in both configurations feature strategically placed tungsten weighting in the premium stainless steel heads for enhanced forgiveness and spin.

A four-way cambered sole and recessed heel and toe areas reduce turf drag for superior playability and versatility.

The transitional hybrid mid-iron includes a viscoelastic vibration dampening system for exceptional feel.

The stock shaft for the Idea Tech V3 hybrids is the Mitsubishi Rayon Bassara graphite shaft. Offered in four different flexes and weights–stiff (65g), regular (60g), lite (55g) and super-lite (50g)–the Bassara shafts are designed to exactly fit each player’s swing speed and type. For the short irons in either the forged or all-hybrid set, consumers may choose between True Temper Performance Tech shafts in steel or Mitsubishi Rayon Bassara shafts in graphite.

The eight-piece sets begin shipping to golf shops October 1 with a suggested retail price (SRP) of $899.99 for steel and $999.99 for graphite.

Individual Idea Tech V3 hybrids are available right-handed (2-7) or left-handed (3-6) with a SRP of $249.99 and will begin shipping November 1.

There is also a Women’s’ version of the Idea Tech V3 hybrid iron set fwhich provides the same advanced features and materials found in the men’s sets, but with dedicated tooling and design specifications created specifically for a woman’s swing.  Available with the Mitsubishi Rayon Bassara graphite shafts in the super-lite (50g) flex, the eight-piece women’s set begins shipping to golf shops October 1 with a SRP of $999.99.

Watch the commercial here.

Adams Golf Launches Idea Pro Black CB1 Irons

by James on April 3, 2010 in Golf Equipment, Adams, Irons with No comments

Adams Golf Idea Pro CB1 IronsIn a new arrival from the folks at Adams Golf, the Idea Pro Black CB1 Irons are now available. The irons are said to be for the lower-handicap golfer, and feature tour-styled forged carbon steel heads. Each iron features a nickel-chrome plated and black physical vapor deposition (PVD) finish. Kind of reminds me of Cleveland’s CG1 ‘Black Pearl’ irons. The Pro Black CB1’s are more of a cavity, where as the CG1’s were a full out blade, but if you know clubs, you know what I’m talking about.

The Idea Pro Black CB1’s are made from 8620 carbon steel for control, feedback and performance. Each head is precision milled, and the grooves do comply with the 2010 USGA competition requirements. As I expected when I first laid eyes on these, they feature a thin top line and a beveled trailing edge, two features that are preferred by most low-handicap golfers.

Chip Brewer, President and CEO of Adams Golf commented on the new CB1’s:

“Originally developed exclusively for our professional staff players like Tom Watson, the overwhelmingly positive comments about the feel and performance of the CB1s from the tour inevitably led us to make this set an integral part of the successful Idea family of irons…This stealth-looking set has already received high marks from golf enthusiasts plugged into the online community so we look forward to bringing the CB1s to low-handicap golfers everywhere who appreciate the control and workability of this forged set of irons.”

Pricing? You’re looking at a suggested retail of $899.99 for steel and $1,099.99 for graphite. Rifle Project X flighted steel shafts are available, or if you prefer graphite, the Mitsubishi Rayon Javln FX i95 shaft gets the nod. Shafts are available in regular, stiff or extra-stiff.

[Via: TheGolfWire]